For their last campaign, Lancia had chosen a famous french woman: Carla Bruni. It is amazing to see her in an ad. But, consumers have to remember that before being the first french lady, she was a top model and a singer. So the concept is not so crazy. We have to make the difference between the two women: the top and “the woman of”. With Carla Bruni, Lancia is going to get a new image: the french class !

Kate Moss is one of the most famous model of the world. She is a fashion icone that every brand want !

Women want to be like her: famous, rich, wonderful and as trendy as her.

With her, Longchamp wants to target a certain kind of women.

Hello everyone !

Welcome on my web site, I want to share with you all the most glamourous ads with famous actresses.

We are going to see how they influe  consumers…